Making all frames creative & breathing life into the spaces between!
Videos are an immersive experience that teleports us to a fictional world from which stories can be woven into a true-looking presence.
The Science Of Video Production
In today’s world, people, both children and adults, are increasingly classified as spatial and auditory learners. This means that information is absorbed through visuals and sounds. This information highlights the importance of publishing something in a video format to grab attention and give a boost to the retention process.
This gives us the broad idea of the science behind why video production is a necessary tool for marketing a product or service, spreading awareness, or simply capturing a moment.
The Art of Video Production
We talked about “science”, but what about the “art”? Video production is an intricate task that requires knowledge and skills. It doesn’t just involve clicking the button, but a lot of effort needs to be made to get the perfect shot, like adjusting focus, lighting, shutter speed, and a million other things.
This is where Sociobliss comes into play. With expertise and an eye for perfectionism, we are acclaimed as the best video production digital marketing agency in Mumbai by our clients. Our video production department understands the need, executes the plan, and rolls out the video, exceeding all expectations every time.
Our Offerings
Corporate Videos
A corporate video is one that is shot by any corporate organisation for conveying important information and messages about the organisation, and not with a view to selling any product or service. Corporate video is generally put up on the website and social media accounts of the organisation to set an impression and establish a specific tone about the organisation.
The various types of corporate videos include:
- Introductory videos: Highlight the mission, vision, and values of the company.
- Training videos: These educate the employees or the customers on a particular topic.
- Product demos: teach how a product works.
- Event coverage: shooting events to be able to do a recap whenever necessary.
- Testimonials: client feedback for showcasing excellence.
- Internal communication: to share information and updates.
At Sociobliss, a corporate video production company in Mumbai, we professionally craft videos keeping the brand in mind. The essence of the brand is maintained throughout the video to give the viewers a resonant experience. Along with creativity, we pay close attention to the formality and etiquette of the business world. Sociobliss is your one-stop solution for corporate videos.
Interview Videos
A powerful way to push the brand forward is through interview videos. Interviews put the real faces on the front, which raises trust and inquisitiveness among the viewers. It helps share original thoughts and bring a fresh perspective to the brand image. Viewers feel familiarity when they see a face instead of just the background or a bot.
The interviews vary a lot in terms of the subject, and so do the faces. The various categories of interview videos are as follows:
- Owner/Management Video:
When the owner of the business or the management of the organisation speaks to the camera, the viewer feels that they are being addressed directly, thus creating a rapport between them.
- Employee/s Video:
When employees speak, it holds weight, as they are the first to experience the inside of the organisation. People trust the organisation when their employees are happy and speak well of them.
- Customer/s Video:
Also known as testimonials, customer videos are the most powerful form of publicity and branding that an organisation can do. It’s cheap and can be easily done. It also makes the customers feel involved and gives them the opportunity to speak about the brand they like.
Being the best video production company in Mumbai, Sociobliss knows the ins and outs of recording interviews and curating them to be perfect for uploading on the website, social media, or other channels of promotion on the internet.
Podcast Videos
Podcasts have become a new medium to showcase the aspects of leadership, thoughtfulness, and accountability. It gives space to show prowess as well as time to show humility. It helps reach a wider audience through social media channels like YouTube, Instagram, Facebook, and others. Podcasts are impactful and answer the questions of the audience and give them relief when the leaders talk about the challenges and how they plan to act on them. The entanglement of official topics and personal talks gives the entire process a sense of originality.
Sociobliss, a video production agency in Mumbai, shoots one-on-one interviews, a panel discussion, or a solo broadcast (whatever the requirement) and facilitates all the processes from concept development to final editing.
Sociobliss takes all the efforts for making the podcast a hit, such as:
- Multi-camera setups for dynamic visuals
- Studio or on-location recording with professional lighting and audio
- Guidance on scripting, format, and hosting, if needed
- Editing for long-form and short-form content for multiplatform use
Our podcasts don’t just look like conversations but leave an indelible mark of positivity about the organisation, person, or product.
Product Shoots
Products are the heroes of any business, and that’s the exact way we portray them. We add life to the product through compelling visuals, the power of storytelling, and engaging the audience through life-like imagery, creating an atmosphere that the audience can easily connect to or relate to.
Whether you’re launching a new product, updating your online store, or simply shedding light on the existing bunch of your exquisite products, we are here at your perusal. From small-sized products like jewellery to huge ones like a sofa, we are experts at crafting the perfect video to highlight them.
What do you get?
- Professional videos with clean, consistent backgrounds, creative flat lays, lifestyle imagery, and more.
- From small bits of introduction to longer explanatory videos highlighting the products.
- Creative direction and a consistent theme suiting your brand identity.
Our services are highly suitable for brands, retailers, creators, and any other person who wants to market their products with a top-quality video presentation.
Social Media Advertisements
Social media has become a place of gathering where people often spend a considerable amount of time. The visitors’ count on various social media platforms is unimaginable. This makes social media the best platform of the current times to advertise your products or services.
Platforms like Google, Instagram, YouTube, Facebook, and others have become the central point for marketing or informing about a product or service. These are highly targeted and result-oriented, thus making them more affordable than traditional forms of advertisements.
Sociobliss, a video production company in Mumbai, focuses on your brand voice and optimises each advertisement to achieve your organisational goal.
The services you get:
- Ad creatives, produced according to the chosen social media platform to target specific audiences and maintain platform culture for maximum results.
- Engaging copy for clear marketing.
- A/B testing and performance insights.
- Consistent brand messaging and design.
Our video production company in Mumbai aims to convert viewers into buyers and lifelong customers.
2D Animation Videos
Animation, a new-age form of video marketing, brings a fresh air of thinking and vibrance to attract the viewers. Animation allows us to tell our story in an engaging, fun, and visually captivating way. It brings a sense of laughter to the otherwise boring videos. Voice modulation, background music, and animated characters all fulfill a single powerful role of immersing the viewers into the videos.
May it be a cartoon, an actor, an anime character, or some other object, it is sure to connect with the audience in the form of pure entertainment while leaving behind a mark of your brand in their minds.
Benefits:
- You get everything under one roof – scripting, storyboarding, voiceover, and sound design.
- We specialise in making your voice reach the masses without you having to utter even a single word.
- Explainer videos, product demos, brand stories, and more are some examples of what we do.
- Optimised for various platforms and formats, like web, social media, or presentations.
Animation videos are sure to improve your visibility and brand trust among your audiences.
Explainer Videos
Explaining your offerings is a very essential part of effective marketing. Once the customer understands the product or service and their value, the chances of sales increase at a quadruple rate. Thus, shooting a video explaining the product or service is highly beneficial. This video is known as an ‘explainer video’.
Explaining a topic, the workings of software, or any similar process also falls under the category of explainer video. These are highly necessary for startups to introduce their products or services, educators, and brands looking to communicate effectively.
Why are explainer videos useful?
- The explanation need not be given over and over, as a pre-recorded explainer video will do the work.
- A script can be written beforehand, and in-depth knowledge can be shared without leaving any topic untouched.
- Multiple videos can be pre-shot in different languages.
- Videos can be optimised for different platforms.
This is an excellent way of promoting a product, service, or educational content without actually doing it multiple times.
Television Ads
The oldest and most important form of marketing is television ads. The bold and impactful marketing move is to invest in high-quality TV ads. From the conceptualisation process to the big-screen broadcast, the entire process has to be delicately handled and professionally executed.
That’s where Sociobliss, a video production agency in Mumbai, comes into the picture. We handle scripting, casting, filming, editing, and post-production. What’s left? Your approval.
How does this benefit you?
- You get high-definition video quality suitable for TV broadcasts.
- Cinematic visuals and sound design make the product ad classy and competent.
- Compliance with TV ad regulations and broadcasting standards takes the worry off your shoulders.
- Helps reach a wider audience, and repeat appearances make it effective.
Traditional marketing with modern storytelling – that’s what our TV ads look like.
Still holding back?
You might regret it later
Boost your marketing with our expert video production services. Contact Sociobliss, a leading video production company in Mumbai, today!