1. The title -
How we raised Eurotecniche online presence and generated a starling 200+ new leads.
2. The client -
Eurotechniche is an Italian company based in Vicenza, and it has its branches in over 25+ countries! We offer an extensive range of galvanic processes and machinery, metal finishing treatments and precious metal refinery plants, for the jewelry producers, and many other sectors.
3.Brand’s Goal -
Before we had Eurotecniche India on board, it had zero online presence, and they were looking to optimize their brand awareness and boost up their sales B2B.
4.How it begins -
Eurotecniche India belongs to a sector that we were yet to explore. We never miss a chance of learning & working on something new, hence we pounced on the opportunity instantly! It was the same story with Eurotecniche India, but the base was completely different. The brand study took some time, as the galvanic process and machinery were entirely alien to us. Later on, things accelerated quickly, and we are proud that with determination and experience we delivered an excellent and above the goal-oriented results!
Initially, we meticulously analyzed the data, and to create brand recall among the existing customers, we started with the traditional and the most effective - Email Marketing and WhatsApp Marketing. To set aground on the online environment, Sociobliss designed Eurotecniche India’s Facebook and Instagram profiles that host an extensive portfolio of their products and machinery. In the second month, we started with the Facebook add runs and it gave a tremendous response!
Merely within 3 months, starting from January, (designed in a stat format) Generated 200+ new leads. The Page Likes went from 230 Likes to 1207 Likes The reach hiked up to 305077 The Engagement rate swooped high to 195316 The total Impressions rose to 745902